Freelance illustrator specializing in branding, packaging and advertising. From Australia, based in the US. Inquire ︎ hello@antra.studio
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United Chemists
Brand illustration
17 hand-painted, ink illustrations for United Chemists’ rebrand. United Chemists is Australia’s leading family pharmacy. The joyous and personality-filled illustrations depict various value propositions with a focus on community and relatability.
Brand illustration
17 hand-painted, ink illustrations for United Chemists’ rebrand. United Chemists is Australia’s leading family pharmacy. The joyous and personality-filled illustrations depict various value propositions with a focus on community and relatability.
Design Problem:
Create a suite of illustrations to strengthen and modernise the United Chemists’ brand as part of a large-scale rebrand. The illustrations must increase distinctiveness and personalibility of UC by creating engaging and diverse characters and scenarios. Illustrations to be comprised of 1-4 characters with a focus on community and joy. The illustrations must articulate the different value propositions of the company and are to be used across socials, website, printed catalogues and in-store.
